The client founded the environmental initiative in 2010 to offer free trees for school children. They have successfully completed many projects and have given tens of thousands of trees to children across southeast Iowa. They started with 4 schools and now have expanded to 150 schools across 15 states across America and Canada.
The existing system website had no content management for dynamic content updates.
The user interface was not mobile friendly which resulted in horizontal scrolling
There was poor user experience as the website wasn’t responding to the screen size
Complete UI had to be changed to make it mobile responsive.
Backend functionality and screen changed by custom post type word press method
The existing website was migrated to content management that is dynamic in nature
The user interface of the website was modified for better navigation and to simplify search.
The improved website allowed schools to search and register themselves on the website.
A single responsive website was designed to optimize user’s browsing experience
A separate blog page to feature articles
Registration form for schools to register them with neighborhood forest
Improved usability and search functionality
Increase in website visits and the time spent on site
Easy to maintain single responsive website instead of standard and mobile version website
Improved page loading time resulted in more conversions